Our Company

Introducing RVO Health

RVO Health is a company formed to give people a better way to health & wellbeing. We own and operate the largest health & wellbeing platform in the US, helping nearly 100MM people a month seek information, find a doctor, save money, and take action around their health & wellbeing. Our portfolio of industry-leading websites, products and services touches every part of the health and wellness journey.

The Healthline Group portfolio (Healthline, Medical News Today, Psych Central, Greatist, and Bezzy) and the Healthgrades brand comprise the largest health information audience in the US. The Healthline Group connects millions of people daily to medically-backed information about thousands of health-related questions, products, and chronic conditions. Through Healthgrades, the largest marketplace for finding healthcare, we help half of Americans find and evaluate a doctor each year.

Through Optum Store and Optum Perks, we serve health seekers through a range of product offerings. Optum Store sells thousands of FSA/HSA-eligible health and wellness products direct-to-consumer and connects health seekers to mental health, condition-based virtual care, and an online pharmacy with options to fit even the busiest schedule. Through Optum Perks, we help millions of people save money on their prescription drugs, over-the-counter medications, and wellness supplements through our prescription savings program. Millions of health seekers also use RVO Health’s virtual coaching programs each year to lose weight, stop smoking, and find better wellbeing.

Our portfolio includes information on demand, education and advice, condition-based communities, access to healthcare, an ecommerce store of health products and services, prescription discounts, prescriptions delivered to your doorstep, and more. We are making health easier to navigate, more accessible, and more affordable for everyone. Furthermore, all of our content, products and services are medically-backed, so people can trust that they are getting accurate, legitimate support for their health.

RVO Health is backed by Red Ventures and UnitedHealth Group’s Optum. Together in RVO Health, select brands previously operated by Red Ventures and Optum are now independently operated by RVO Health.

“We are focused on helping people achieve better health & wellbeing outcomes by making decisions easier to make, support easier to find, and care easier to understand.”

Jeff Hallock
CEO, RVO Health

Our Health Equity Pledge

We all have a right to good health and well-being.

RVO Health is committed to helping consumers achieve optimal health. We believe everyone has the right to reach their full health potential regardless of race, gender identity, sexual identity, disability, education, or socioeconomic status.

We build for everyone.

Our Health Equity and Social Impact Pillars

1

Creation

We are committed to creating content, products, and services that are equally accessible, culturally competent, and affordable for all segments of our audience.

2

Connectivity

We connect with organizations, people, and partners to support positive equity efforts in the industry.

3

Collaboration

We are committed to collaborating in our communities to maximize our impact on equitable health outcomes.

Healthy starts with us

We believe that if we’re building the health and wellbeing platform of the future, we must embrace and nurture health and wellbeing in how we operate.

Our core values are foundational to that culture.

They express the way we show up in the world.

They reflect the kind of teams we build, the talent we celebrate, and the convictions we hold.

They provide a lens for our decisions and a filter for our inputs. On this journey, whether facing challenges or celebrating wins, our values guide us.

Ask why first.

Our purpose is health and wellbeing for everyone. What we’re building impacts millions of lives. We feel the weight of that responsibility, so we constantly ensure we’re headed in the right direction. Therefore we’re not afraid to pause, reflect and ask hard questions, knowing we will be heard and valued.

Pave new roads.

It takes grit, resourcefulness, and resolve to change this industry. But we’re dead-set on building a better way to health, so we set audacious expectations, own our pace and embrace the imperfection it takes to cut new paths through the unknown.

No one’s an island.

What we do as a team matters more than what any one of us can do alone. We value diverse perspectives because our differences cultivate innovation. We believe we work better together when we communicate with each other directly and respectfully, with empathy and curiosity.

Act with conviction.

Success is found in bold bets and a meaningful challenge to the status quo. We fear stagnation, not change, so we act decisively, celebrate our wins, and learn from our mistakes. We owe it to each other to be candid in sharing our ideas because thoughtful feedback sharpens all of us.

Tend the soil.

In a healthy environment, people thrive. Our professional and personal goals are not mutually exclusive. We bring our whole, authentic selves to work, and in turn RVO Health creates an environment of growth, with fresh challenges and abundant learning opportunities. No matter our role, we’re encouraged to stretch, innovate, act, and take calculated risks to grow.

Our leadership team

Courtney Jeffus
Healthline Group
Ken Malley
Prescription Services
Steve Olin
Health Services
Kesha Evans
General Counsel
Katie Rice
Finance
Tracy Stickler
Content
Mike Oakman
Technology
Jess Simon
People